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Bruun & Hjejle advises Better Collective on acquisition of Bola Webinformation GmbH

03.07.2018

Better Collective, one of the world’s leading provider of betting tips, bookmaker information and builder of iGaming communities, has announced the acquisition of Austrian based digital company Bola Webinformation GmbH. The purchase price was agreed to EUR 36.3 million.

Better Collective Content

With the acquisition of Bola Webinformation GmbH and Better Collective’s acquisition of Sportfreunde GmbH made in 2017, Better Collective is now positioned as the market leader in the German speaking markets. 

Bruun & Hjejle has acted as Danish advisor to Better Collective in connection with the acquisition. The acquisition of Bola Webinformation GmbH is the 11th acquisition made by Better Collective since beginning of 2017 and the largest acquisition made by Better Collective to date.

About Better Collective

Better Collective is one of the world’s leading providers of betting tips, bookmaker information and builder of iGaming communities. They enrich the betting experience by giving their users the ability to easily research, identify and find the best odds on thousands of events. On 8 June 2018, Better Collective was listed on the Nasdaq Stockholm stock exchange.

About Bola Webinformation GmbH

Bola Webinformation GmbH was founded in 2008 and owns strong brands focused on sports betting, including the flagship product Wettbasis.com, which is the leading affiliate website in the German sports betting market.